Course Duration: 1 day

Marketing on a Shoestring

Pitching, profile, promotions

Regardless of your product or service, marketing plays such a huge role in attracting customers and promoting messages, that it can be the difference between success and failure. Learn practical skills for promoting anything, including non-tangibles such as services, events and messages.

Course Detail

Regardless of your product or service, marketing plays such a huge role in attracting customers and promoting messages, that it can be the difference between success and failure.

This practical and engaging course focuses on practical skills for promoting anything, including non-tangibles such as services, events and messages.

Packed with real-world examples and useful tips, the course includes a take-home suite of tools and templates to use to implement the concepts covered.

We look at specific ways to make your organisation a provider of choice.

Topics include

  • The Marketing Plan
  • Market analysis and research
  • Creating a great brand
  • The promotional mix
  • Selecting promotional tactics
  • Understanding design
  • Social media strategy
  • Evaluating your approach

This course includes

  • Engaging, up-to-date materials.
  • Take-home resource package.
  • All day catering and beverages - with dietary needs catered for.
  • Certificate of attendance.
•Government •Community •Healthcare •Commercial •Education

Innovative professional development and community education training services

Group Bookings

Need this course, or something similar, for your team? We have separate group pricing for custom training.

Instead of attending a public course, it can be more cost-effective if we run this course for your team at your premises on a date of your choosing.

Contact us to discuss your specific needs & to obtain a quote.

Looking for something else?

Search our entire training catalogue to find what you need.

Upcoming Course Dates

Please take note of our training course refund terms & conditions.

Public training PRICES – 2023/2024

Our scheduled public training courses are held at our venue and include take-home course materials and all-day catering.

Price per person:

One-day courses: $315 Standard | $215 NFP | $145 Concession

Two-day courses: $540 Standard | $370 NFP | $250 Concession

Half-day courses: $190 Standard | $130 NFP | $85 Concession

  • Standard: Corporate and Government
  • NFP: Staff of non-profit organisations, micro-businesses with less than 5 staff and self-funded waged individuals
  • Concession: Concession Card Holders paying as individuals

 SCHOLARSHIPS FOR PUBLIC TRAINING

We offer a small number of scholarships to those who would otherwise be unable to afford to attend. Scholarship recipients pay a nominal fee toward catering and materials ($25 half day | $45 one day | $90 two days). Links to apply for scholarships are shown in individual events when available.

CUSTOM training PRICES – 2023

The prices below are valid until end of 2023. However, while 2024 will see a necessary price rise to keep pace with increasing costs, all custom courses booked by the end of 2023, with deposit paid, will be charged at 2023 prices regardless of when the course is delivered.

Custom courses for your organisation are suitable for groups of 6 to 24 people and include quality take-home materials and course customisation.

Price per group:

One-day courses: $2200 Standard | $1850 NFP

Two-day courses: $4400 Standard | $3700 NFP

Half-day courses: $1400 Standard | $1200 NFP

Contact us for a personalised quote.

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