Facts matter, but they rarely move people on their own or motivate behaviour. Decades of social science show that human behaviour is driven far more by emotion than logic.
This memorable keynote explores the unique power of stories to connect, persuade and inspire action. Discover why information alone struggles to motivate, while stories cut through resistance and create meaning.
Discover how the emotional connection that comes from storytelling builds trust and make messages stick. Audiences gain clear, practical guidance on using storytelling to amplify ideas, influence change and ensure their message is not just heard, but felt.